Paid Media Manager US
- Your enthusiasm for testing new ideas and channel updates makes you a natural fit for the 'test and learn' culture.
- You rapidly grasp new platforms and strategies, which is critical for staying on top of TikTok and Meta changes.
- You are persuasive and energetic, making you effective at presenting findings and building client relationships.
- You might struggle with the administrative attention to detail required, such as precise budget tracking and reporting.
- Following through on routine optimization tasks could feel monotonous, potentially leading to oversight in data analysis.
About Kyra
Kyra is an enterprise influencer marketing platform working with brands like SharkNinja, Coach, H&M, Ray-Ban, and Converse. Our platform manages the full lifecycle — creator discovery, campaign management, content review, payments, analytics, and AI-powered intelligence across TikTok, Instagram, and YouTube.
The Paid Media Manager will work closely with our Director of Paid Strategy to continually optimise paid campaign performance across different channels for internal and external stakeholders.
You’ll be responsible for:
Planning, managing and implementing digital campaigns across key paid channels, with a main focus on TikTok and Meta
Activating campaigns and analysing results to make optimisations and maximise performance
Using a ‘test and learn’ approach to continually improve campaign performance against KPIs
Building and maintaining strong relationships across departments and with clients
Presenting findings to clients regularly and reporting on campaign performance
Making data-led recommendations to enhance performance
Staying up to date with channel updates and suggesting changes to campaigns where needed
What You’ll Need to Thrive
Deep understanding of the paid social advertising landscape
3+ years of experience in digital paid media roles (TikTok / Meta / YouTube)
Proven track record of improving campaign performance through data analysis
Confidence managing paid media budgets of $500k+
High proficiency in Excel
Strong numeracy and analytical skills
Ownership mindset and high attention to detail on administrative tasks
Ability to make and justify decisions that drive client performance
Comfort working with clients and teams across multiple countries and time zones
Benefits
🌎 We’re a remote-first team, giving you the flexibility to work from wherever you do your best work
🌴 Annual Time Off: 25 days PTO + bank holidays, 4 company-wide days off (Kyra Days), 3 wellness days, and paid sick leave each year
📚 Growth: Annual Learning & Development budget to invest in your skills.
💰 Rewards: Annual bonus scheme to recognise great work
🩺 Healthcare coverage for US-based team members
AI is core to how we operate. Use it to elevate your work. But everything in your application should reflect your own judgement and experience.
💟 Support
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Best personality fits for this role
Your strategic mindset helps you optimize campaign budgets and spot patterns in data, aligning perfectly with the data-led recommendations required.
Read the INTJ career guide →Your natural leadership and decisiveness drive confidence in managing budgets and making performance-improving decisions.
Read the ENTJ career guide →Your decisive, structured approach ensures efficient budget management and campaign optimization.
Read the ESTJ career guide →