CRO specialist
Design and run A/B tests that directly impact subscription growth for one of Europe’s leading EdTech platforms – 1M+ users, real experiments, measurable results.
We’re looking for a Conversion Rate Optimization (CRO) Specialist (gn) to join our Product Growth Team and help drive one of sofatutor’s most important goals: turning more parents into customers who trust us to support their children’s learning journey. In this role, your work will have a direct and measurable impact on the company’s success. By designing and running smart, strategic A/B tests, you’ll help increase user acquisition, activation, and retention across our subscription-based learning products. You’ll collaborate closely with designers, developers, data analysts, and senior leadership to uncover high-potential growth opportunities and turn insights into real results.
📍 100% remote (EMEA) | ⏳ 32-40h/week
Your Tasks:
- Define and implement growth experiments across the funnel — from hypothesis to launch and evaluation.
- Maintain a clear pipeline of experiments based on impact, effort, and learning value.
- Collaborate closely with design, engineering, and key stakeholders to translate testing concepts into high-quality experiments.
- Leverage analytics, user research, competitor insights, and best practices to identify opportunities and build strong hypotheses.
- Share experiment results, insights, and learnings transparently with the team and stakeholders to drive alignment and continuous improvement.
What you bring to the table:
- A minimum of 2 – 4+ years of experience in conversion rate optimization (CRO), website optimization, or growth-focused roles.
- A strong track record of designing and executing experiments that resulted in measurable business outcomes (e.g., increased conversion rates, revenue uplift).
- Experience working in high-velocity testing environments and a drive to continuously improve experimentation speed without sacrificing quality or learning value.
- Advanced analytical capabilities with hands-on experience interpreting quantitative data from platforms such as GA4, Amplitude, or Power BI.
- Strong conceptual thinking, with the ability to structure and prioritize experiments around strategic growth objectives.
- Proficiency in Figma or equivalent design tool is essential, with the ability to independently produce high-fidelity, multi-variant test concepts.
- Excellent communication skills in English, with the ability to present insights and strategies clearly to stakeholders across functions and seniority levels.
- Experience with A/B testing tools (e.g., Convert) and familiarity with complementary insight tools (e.g., Hotjar).
- Preferred qualifications (not required): German language skills to better understand customer needs in DACH markets.
What we offer:
- Flexible Work: Flexible hours, remote-first, work all over the EU
- Team Events: Regular meetups – online and in Berlin.
- Extra Time Off: 2 paid volunteering days + Dec 24 & 31 off.
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Best personality fits for this role
Your natural leadership and drive for results align perfectly with the goal of increasing subscription growth.
Read the ENTJ career guide →Your strategic mindset helps you prioritize experiments that drive subscription growth.
Read the INTJ career guide →Your creativity and love for generating new ideas are ideal for designing innovative A/B tests.
Read the ENTP career guide →